TX Adoption Modeling

Preliminary Concepts: A Quick Overview

Knowledge Spectrum and the Third Knowledge

• Problems and Research Traditions

• Tradition of S-typed Adoption/ Innovation Diffusion

• Qualitative Model? Quantitative/Contaminated Model?

  • Pattern + Noise?

  • Empirical: Short of Fit Modeling?

  • Theoretical: Short of Solid Case/Data?

• Theory Development: Complexity? Simplicity?

  • Numerous Independent Variables?

  • Active Users/ Passive Users

  • Rational Choice/ Social Belief

  • Varied by Adoptee (Innovation- Product)

• Research Methods/ Data Gathering

  • Sampling: Single- Limited Waves vs. Longitudinal

  • Observed Variables/ Measurement: Dollars- Units vs. Users; Active Users vs. General Users

  • Data Processing/ Quality?

  • Analysis: Estimating User Numbers/ Cumulative Data Processing

• Significant Streams

  • Rogers' Model and Variations

  • Bass' Model and Variations

  • Nolan's Model and Others: in IS Adoption

• Research Environment and Opportunity

  • Lab Experiment L

  • Replica L

  • Internet Users Growth J

• Wu, Goldsman, Sokol, & Tovey's New Model

• Go to Generalizations, Limitations and Further Development

• Go to Covariate Adoption Model

• Go to Foci on Users