TX Adoption Modeling

Users divided into 2 groups by the Need/Interests of Adoptees

RB =  AG + PG

RB: Degree of Response Behavior 反應行為人數程度

f_p(x) : AG: Active Adopters' Group 主動反應群體

f_q(x): PG: Passive Adopters' Group 被動反應群體

RB = f_p(x) + f_q(x) , and

Producing a Sech-like Curve

SA = IR - SR

SA: Degree of Social Ambience 社會氛圍作用

IR: Innovation Resource/Force 創新資源/能量程度

SR: Stabilization Resource/Force 維持資源/能量程度

Then, Cultivating a Tanh-like Curve of Adoption Behavior

• A = RB * SA

Case 1: General Response Behavior, General Social Ambience

Case 2: General Response Behavior with Strong Social Ambience

Case 3: Low Response Behavior with General Social Ambience

Case 4: Multiple Generations/Peaks of Users